Deliberately and systematically creating uncomfortable interactions as part of powerful cultural experiences
Prof Steve Benford is Professor of Collaborative Computing at The University of Nottingham’s Horizon Digital Economy Research Hub. He is the first ever academic to take part in the new ‘Dream Fellowship’ at the BBC. Steve’s work on understanding trajectories through experiences provides us with insights into understanding and behaviour change. Working at the interaction of art and science, Steve focusses on pushing boundaries and engineering compelling experiences. His work into uncomfortable interaction may lead us to better ways of supporting societal change.
In partnership with artists group Blast Theory, Steve and his team have worked on Desert Rain, a combination of virtual reality, installation and performance to problematise the boundary between the real and the virtual. Similarly, Uncle Roy all arround you explored social changes and ubiquity in the city.
In recent work, Steve has been involved in Conversation with Trees. This has brought together art and science around issues of climate change, providing compelling experiences and provoking responses through sometimes deliberate ambiguity.